Essential Online Marketing Strategies

by Vinny LaBarbera September 11, 2009

Plain and simple, you MUST market your business online or it WILL become obsolete. If people cannot easily find your business online, then consider your business to be virtually invisible to prospective customers. On top of that, if people do not perceive you or your business as a reputable resource or authority for what you [...]

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SEO for WordPress

by Vinny LaBarbera August 24, 2009

WordPress, the platform that Business Marketing Blog is built on, is one of the best foundations for any website. One of the main reasons why is because WordPress is just about as SEO friendly as a blog or website can be right out of the box. Of course, there are always things you can do [...]

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Best Practices for First Page Rankings

by Vinny LaBarbera August 17, 2009

Having maximum online visibility for your business is no longer an ancillary marketing concern. To remain competitive your business MUST be easy to find on the Internet. If it is not, then you can bet that your business is gradually becoming unknown, and thus, obsolete. One of the most essential ways to help your business [...]

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Effective Email Marketing Tactics

by Vinny LaBarbera July 30, 2009

Marketing your business online, no matter what you sell, is an absolute necessity these days. The longer you wait to do so, the quicker your business will become obsolete. This sounds harsh, but for many businesses that chose to stick to their old fashioned marketing tactics that produced little to no return on their investment, [...]

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How to Generate Leads with Social Media

by Vinny LaBarbera July 17, 2009

Are you still relying on old fashioned, outdated marketing techniques to get your business the exposure it needs? A better question may be whether you actually think that these traditional forms of marketing are still the most cost effective for your business. One of the most cost effective forms of marketing these days, no matter [...]

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How to Win Business and Influence Visitors

by Vinny LaBarbera July 10, 2009

One of the most notable business books of our generation, sold and read thousands of times over, has penetrated the minds of business owners in just about any and every industry. Dale Carnegie’s “How to Win Friends and Influence People” is a must read for any professional, in sales or not, to learn how to [...]

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How to Optimize Your Website and Marketing Plan

by Vinny LaBarbera June 24, 2009

The final phase of your 7 Step Online Marketing Plan is to take all of the data you have accumulated over the previous weeks and months and use this to truly optimize your website and marketing plan. This stage is just as critical as the previous 6, but is also one of the most rewarding. [...]

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How to Analyze a Website and Marketing Plan

by Vinny LaBarbera June 13, 2009

One of the most important stages of any marketing plan exists in the actual analysis of it. Besides being one of the most important, unfortunately this stage is also one of the most ignored by many business owners and marketing managers. Website and marketing plan analysis is what will make or break the success of [...]

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How to Implement an Online Marketing Plan

by Vinny LaBarbera May 20, 2009

You are not far off from being able to take advantage of the vast amount of opportunity that exists online for your business. Just about every transaction begins with a search on the Internet and you are that much closer to being able to tap into this prospective customer base. Best of all, you can [...]

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How to Launch a Website

by Vinny LaBarbera May 14, 2009

Congratulations! You have developed your marketing plan, built your website, and optimized your website. Now you are ready to get your new website out there for everyone to see. Before you get too anxious to reveal your business’s new website to the world, there are some extremely important things you need to go through before [...]

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